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Sports Publicity:
A Practical Approach

by Joe Favorito

 

 

 

 

 

 


4th and Fixed

By Reggie Rivers

 

 


(212) 227-1300
NSMN's FEATURED BOOK FOR NOVEMBER 2008

Raising Capital: Get the Money You Need to Grow Your Business
by Andrew J. Sherman


Table of Contents:

  • 1. Capital-Formation Strategies and Trends
  • 2. Understanding Legal and Governance Structures
  • 3. The Role Your Business Plan Plays
  • 4. Start-Up Financing
  • 5. The Art and Science of Bootstrapping
  • 6. Private Placements
  • 7. Commercial Lending
  • 8. Leasing, Factoring, and Government Programs
  • 9. Venture Capital
  • 10. Anatomy of a Venture-Capital Transaction
  • 11. Preparing for an Initial Public Offering
  • 12. The Mechanics of an Initial Public Offering
  • 13. Franchising, Joint Venture, Co-Branding, and Licensing
  • 14. Mergers and Acquisitions
  • 15. Capital Formation Business Growth Resources Directory

Learn more


Regular Price: $34.95
You Save: $10.48

NSMN Price: $24.47




 

About the NSMN Bookstore

What Is The NSMN Bookstore And Whom Does It Reach?

The NSMN Bookstore is owned and managed by the National Sports Marketing Network (NSMN), the exclusive industry trade organization for sports business professionals. (www.sportsmarketingnetwork.com <http://www.sportsmarketingnetwork.com/> )

The NSMN Bookstore provides a unique opportunity for the more than 11,000 sports business professionals in our database to learn about and buy leading business books and publications, by promotion leading business books at a discount via online marketing and onsite at NSMN events.

MORE ABOUT NSMN

National Sports Marketing Network (NSMN) is the trade organization for the sports business industry. Founded in 1998, NSMN includes nearly 8,000 individual and corporate members with chapters in 11 major markets and members in 44 U.S. cities. The national organization is dedicated to the advancement of the sports business industry through professional development counseling, networking, and the production of thought-provoking, issue-oriented seminars created to raise the level of discourse on critical sports industry issues. In addition to producing must-attend panel discussions in each local market, NSMN produces the Sports Licensing Summit each year during Licensing Week in New York City. NSMN is now open in Charlotte! To join, please visit www.sportsmarketingnetwork.com <http://www.sportsmarketingnetwork.com/>


How Will The NSMN Bookstore Help Promote And Sell Your Book(s)?


The NSMN Bookstore would serve as an additional marketing/sales arm to market and promote the books to our membership through an online campaign, an E-mail campaign to members and on-site at local chapter member events. The NSMN Bookstore Web page will feature a dedicated Web page for your book(s). For each book you list with us, Web promotion would include:

  • Publisher’s logo
  • General summary of
  • Cover art
  • Special order form
  • Special NSMN Book Price
  • Table of contents
  • Book excerpt
  • Book reviews

What categories of books does NSMN Bookstore host?

  • Leadership/Management
  • Business Communication
  • Finance & Accounting
  • Small Business
  • Marketing, Advertising and Promotion
  • Sales
  • Public Relations/Media Relations
  • Fundraising & Running A Not-For-Profit
  • Biographies
  • Books For The “Sports Fan”
  • Career
  • Textbooks

 

 

 

 

 

 

 

NSMN is delighted to work with the following publishers:


AMACOM Books
American Management Association


McGraw Hil

 


Prometheus Books

Are you a publisher interested in participating? Call 212-227-1300.

 

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