logo
MAIN MENU
CATEGORIES
FEATURED BOOKS


Sports Publicity:
A Practical Approach

by Joe Favorito

 

 

 

 

 

 


4th and Fixed

By Reggie Rivers

 

 


(212) 227-1300
NSMN's FEATURED BOOK FOR NOVEMBER 2008

Raising Capital: Get the Money You Need to Grow Your Business
by Andrew J. Sherman


Table of Contents:

  • 1. Capital-Formation Strategies and Trends
  • 2. Understanding Legal and Governance Structures
  • 3. The Role Your Business Plan Plays
  • 4. Start-Up Financing
  • 5. The Art and Science of Bootstrapping
  • 6. Private Placements
  • 7. Commercial Lending
  • 8. Leasing, Factoring, and Government Programs
  • 9. Venture Capital
  • 10. Anatomy of a Venture-Capital Transaction
  • 11. Preparing for an Initial Public Offering
  • 12. The Mechanics of an Initial Public Offering
  • 13. Franchising, Joint Venture, Co-Branding, and Licensing
  • 14. Mergers and Acquisitions
  • 15. Capital Formation Business Growth Resources Directory

Learn more


Regular Price: $34.95
You Save: $10.48

NSMN Price: $24.47




 

About the National Sports Marketing Network

 


National Sports Marketing Network (NSMN) is the trade organization for the sports business industry. Founded in 1998, NSMN includes nearly 8,000 individual and corporate members with chapters in 11 major markets and members in 44 U.S. cities. The national organization is dedicated to the advancement of the sports business industry through professional development counseling, networking, and the production of thought-provoking, issue-oriented seminars created to raise the level of discourse on critical sports industry issues. In addition to producing must-attend panel discussions in each local market, NSMN produces the Sports Licensing Summit each year during Licensing Week in New York City.

With chapters in 11 major markets including Atlanta, Boston, Charlotte, Chicago, Denver, Las Vegas, Los Angeles, New York City, Philadelphia, San Francisco and Washington D.C. The membership includes the most influential sports business professionals representing a variety of areas such as professional sports leagues, sports marketing agencies, television networks, event companies and agents.

For information visit, http://www.sportsmarketingnetwork.com or call 212-227-1300.


 

 

 

 

 

 

 

NSMN is delighted to work with the following publishers:


AMACOM Books
American Management Association


McGraw Hil

 


Prometheus Books

Are you a publisher interested in participating? Call 212-227-1300.

 

© 1998 - 2008 National Sports Marketing Network